Print

• • Alpro Soya Press
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• • AXA Outdoor
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• • Pomegreat
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• • swiftcover.com Outdoor
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• • Swiftcover.com
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• • Wickes
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Nutritional Benefits

When Alpro soya wanted to take their niche health food products into the mainstream they needed a big idea that could travel across borders. The campaign transforms the brand to appeal to a wider audience by focusing on how the nutritional benefits can help our audience who want to be healthy and live longer so they can spend more time with their family. We embrace this by featuring energetic kids demanding activity time and energy from grown-ups.

Press PDF