Experience counts
We believe in the value of experience and we have lots of it within the MWO team. Our clients get to work with the senior team at all times. It is this experience that guides and influences the way we work with our clients, and it lies at the heart of how we can make a genuine difference to their business. It enables us to continually challenge our clients based on knowledge as well as our intuition.
The ‘Client Inside’
Tim Mortimer plays an active role at all stages of development from strategic planning through to implementation, fulfilling what he likes to describe as the 'Client Inside'. Through the understanding he gains from working directly with senior clients he constantly challenges the agency team to ensure that the work is going in the right direction at all stages, thus helping to avoid any unnecessary or time-wasting diversions.
Big ideas
We believe in the value of big ideas that translate across all communication channels. It is ideas that form the basis of long running campaigns and ideas that can evolve and develop over time. Most importantly it is ideas, not executions, that deliver real value and contribute to business success.
We believe in the value of experience and we have lots of it within the MWO team. Our clients get to work with the senior team at all times. It is this experience that guides and influences the way we work with our clients, and it lies at the heart of how we can make a genuine difference to their business. It enables us to continually challenge our clients based on knowledge as well as our intuition.
The ‘Client Inside’
Tim Mortimer plays an active role at all stages of development from strategic planning through to implementation, fulfilling what he likes to describe as the 'Client Inside'. Through the understanding he gains from working directly with senior clients he constantly challenges the agency team to ensure that the work is going in the right direction at all stages, thus helping to avoid any unnecessary or time-wasting diversions.
Big ideas
We believe in the value of big ideas that translate across all communication channels. It is ideas that form the basis of long running campaigns and ideas that can evolve and develop over time. Most importantly it is ideas, not executions, that deliver real value and contribute to business success.
- AXA car insurance is now the fastest growing car insurance brand in the UK
- Alpro soya campaign launched across nine European markets
- Marketing initiative of the Year awarded to AXA for the Swiftcover 'Get a Life' campaign with Iggy Pop rewarded for it's innovative thinking and flair.
- Wickes brand awareness up 19 points to 81% following launch of new campaign
- Food Standards Agency Salt Reduction campaign leads to increase in awareness about cutting down on salt from 46% to 68% and number of people actually cutting down on salt increasing by 11%
- swiftcover.com launches new phase of the Iggy Pop campaign, this time featuring a puppet as his "wild" alter-ego
- I Respect the Road viral and social media campaign for AXA car insurance
- swiftcover.com car insurance sales increased 36% year on year in 2009
- NMA Anna’s – Newspaper Marketing Awards
- New AXA car insurance brand launched in February 2010
